For many of us, summertime is synonymous with time spent outdoors—hiking, mountain biking, kicking it in a lazy river. The experience doesn’t just afford us a sense of adventure and the opportunity to get out of our everyday ruts.
For a lot of Americans, there’s one big hurdle: the cost. Getting kitted out at your local outdoor retailer is no cheap feat. And some 39 million Americans can’t afford a summer vacation at all. So, Under Canvas, the premiere company specializing in immersive glamping experiences, launched its #paywhatyoucan campaign. As the name suggests, the costs of the trip will only be what you can afford—nothing more, nothing less.
“We wanted … Read the rest